Painting an Online Future

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Eric Sparre, Director of Artspan, the site which combines branded sites with an online gallery, argues that for visual artists, the internet is taking up where commercial galleries leave off. However, the two can work together

Once upon a time, establishing a career seemed a simple matter for visual artists. First: secure gallery representation. Then: back to the studio. Let the gallery worry about sales, which were sure to come and at steadily increasing prices.

Of course, the process was never that simple. Then, as now, dealers were often reluctant to take on new artists. But with no serious alternative, most working artists had no choice other than to keep knocking on the same doors. And even with representation, there was no guarantee of success: galleries could control client lists, veto outside opportunities, hold payments on sales, and dictate the extent of publicity. For artists without representation, particularly older artists, prospects were even bleaker.

The advent of the Internet has brought empowerment. Alongside social media, artists now use the web in two main ways: by creating personal, branded websites to promote their work as they please, and by using online galleries to show work for sale, joining other artists and/or makers (Saatchiart and Etsy are prominent examples of online galleries).

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Art on Film: Big Eyes

Tim Burton’s latest film Big Eyes tells a fairly simple story, but it asks a million questions. The heroine is Margaret Keane, the woman responsible for the big-eyed waif paintings that became fantastically successful in the 1960s. Success comes to her, as it does to many, through a series of happy accidents. An art show in the bathroom hallway of a nightclub attracts the attention of a drunken woman; Keane’s husband has a fight with the nightclub owner, which becomes the subject of gossip columnists. One thing leads to another, and at first just the right amount of right people like her art. Through another (willful) misunderstanding, Keane’s husband starts to take credit for her work.DANM9989

The money pours in, more and more people like the art, and now almost too many people, and all the wrong people for the art to be taken seriously any more. And still she paints, and her husband takes credit for her work. He’s charming and personable and understands money; he becomes very nearly a celebrity while Margaret remains in the shadows, painting all day. Movie stars and presidents commission portraits in the Keane style and Andy Warhol proclaims, “I think what Keane has done is just terrific. It has to be good. If it were bad, so many people wouldn’t like it.”

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Five Questions for KAREN CALLAN

Artspan sits down with photographer Karen Callan.

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I once described your photographs as “painterly,” because they’re so remarkably layered and textured. Do you have any background in painting? How do you achieve this effect? Is it something you consciously pursue?

I do have a background in painting—mostly with pastels, and I also do a lot of drawing. In both cases, I’m attracted to subjects with lots of texture and detail that give my work a layered feeling. The same holds true for my photographs, but in a more abstract manner. I enjoy looking for the “small stuff” when I’m using my camera, and I especially like capturing the details that once removed from their source take on that sense of layering and texture that you describe. For me, being asked “What is that?” by someone looking at my photos is a great compliment. It means I’ve achieved what I set out to do. Whether the “painterly” look of my photos is conscious or not is hard to answer. I just shoot what attracts me.

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Art on Film: Séraphine

 Séraphine tells the true story of Séraphine Louis, a maid who has a secret passion for painting. She’s “discovered” by Wilhelm Uhde, a noted art critic who happens to be renting space in the house where Séraphine is employed. That’s the story of the film, but the film is truly about Séraphine herself; about her slow, quiet movements, about her passions and fears and loneliness. The film itself is slow and quiet, following Séraphine as she collects the materials to make paint, which is a mysterious and beautiful ritual.

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Séraphine is happiest outdoors, and her almost religious love of nature translates into her paintings, which are wild and vibrant and beautiful. Séraphine doesn’t paint for wealth or fame, she paints for the glory of god, and because she has to paint. She has a lush, vivid world inside of her head, and it spills out onto the canvas with a sort of ecstasy. She paints with her hands, with the power of her whole body, and the fervor of her fevered soul.